GolTV, only television channel dedicated 100% to showcasing soccer in the United States announced during its Upfront
Advertiser Presentation in New York on May 14, 2008. During the presentation the network has announced the addition of four new
original programs to its line-up. GOL TV to present exclusive 2010
World Cup soccer coverage, 2010 World Cup qualifying matches from European sides, user-generated video, audience interaction
and documentary-style features, each of the new TV series are positioned to score big with North American soccer fans.
"We are pumping up the GolTV lineup with programming that should score great ratings with our audience," said Rodrigo
Lombello, COO of GolTV. "Soccer fans live, breathe and dream about soccer. It's a way of life. That's why GolTV has more
than exclusive matches from the best teams in the world. We aim to cover the sport from every angle including the most
personal to truly reflect the passion, history, news, and even showcase our youngest fan's greatest moment in this sport."




