I could not believe my eyes when I read about the latest tactic Charter Communications is employing to raise much needed cash. According to a little blurb on Techno-News Blog, cable communications giant Charter will begin monitoring web sites visited by their internet subscribers. Charter will then sell this collection of data to a company called NebuAd, who will then show ads, that are related to a charter internet customers interests. Doesn't this remind you of "Big Brother" is watching from George Orwell's "1984".
Several weeks ago Charter was encouraging or rather suggesting to their customers that wouldn't it be a grand idea to spend their tax rebate checks by signing up for some new services. I can certainly think of much better ways to spend my money, (groceries, clothes,credit card bills) then to give it to a company who constanly ranks at the bottom, with regard to customer satisfaction.
I can't wait to see what new tactics Charter will come up with to raise cash. I personally have several, might I say clever ideas, which Charter could employ to raise more revenue without resorting to selling their customer's information. For the time being however, I think I'll keep my ideas to myself.
